Fresh bread, your reason to get out of bed

10.05.2012

Fresh bread, your reason to get out of bed

In our first campaign for 'VLAM Bread', we claim the early morning as the best moment to get your freshly baked bread.

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In a series of TV and radio commercials the new baseline "Brood van de bakker. Daarvoor word je wakker." ("Fresh bread, your reason to get out of bed") was launched. A new website www.versvandebakker.be was designed and launched as well.