Exclusive Seminar

A unique, insider view into Tencent and China’s game changing app, WeChat

Since the launch of Tencent, China’s leading valued-added internet provider in 1998, China has gradually muscled its way to the forefront of digital innovation. And at the centre of all the attention lies Tencent’s revolutionary app: WeChat.

Much more than just a messenger app, WeChat enables its 800 million users to interact with each other and the world around them in whole new ways. From chatting and calling to ordering a taxi, booking a restaurant or shopping online… WeChat has radically transformed the lifestyles of hundreds of millions of people. And when you add the fact that the average user spends more than 2 hours per day on the app… the opportunities for international businesses are endless.

Which is why LDV United is offering a unique insight into WeChat and China’s mobile ecosystem during an exclusive seminar conducted by speaker, author, host, co-Founder of the China Channel and WeChat expert, Matthew Brennan.

About the speaker

Matthew is a well-known speaker and writer on WeChat, Tencent and China's mobile app ecosystem and is regularly quoted in international media (The Economist, Bloomberg, Forbes, The Financial Times, BBC, TechInAsia). Matthew is a co-founder of the tech consultancy and research bureau, China Channel which organises China’s largest WeChat marketing conference series for international companies. He is also co-host of the China Tech Talk podcast produced together with Technode, China's largest English-language tech publisher. He has over 13 years of on-the-ground entrepreneurial experience in mainland China and is author of the book Building your Business through WeChat which is due for release later this year.

Practical details


11.30am - 12.15pm: light lunch
12.15pm - 1.30pm: keynote by Matthew Brennan
1.30pm - 2pm: Q&A


Timmerwerfstraat 40
2000 Antwerpen

easy access and free parking available


entry fee: 195 euros

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