Exclusive Seminar

A unique, insider view into Tencent and China’s game changing app, WeChat

Since the launch of Tencent, China’s leading valued-added internet provider in 1998, China has gradually muscled its way to the forefront of digital innovation. And at the centre of all the attention lies Tencent’s revolutionary app: WeChat.

Much more than just a messenger app, WeChat enables its 800 million users to interact with each other and the world around them in whole new ways. From chatting and calling to ordering a taxi, booking a restaurant or shopping online… WeChat has radically transformed the lifestyles of hundreds of millions of people. And when you add the fact that the average user spends more than 2 hours per day on the app… the opportunities for international businesses are endless.

Which is why LDV United is offering a unique insight into WeChat and China’s mobile ecosystem during an exclusive seminar conducted by speaker, author, host, co-Founder of the China Channel and WeChat expert, Matthew Brennan.

About the speaker

Matthew is a well-known speaker and writer on WeChat, Tencent and China's mobile app ecosystem and is regularly quoted in international media (The Economist, Bloomberg, Forbes, The Financial Times, BBC, TechInAsia). Matthew is a co-founder of the tech consultancy and research bureau, China Channel which organises China’s largest WeChat marketing conference series for international companies. He is also co-host of the China Tech Talk podcast produced together with Technode, China's largest English-language tech publisher. He has over 13 years of on-the-ground entrepreneurial experience in mainland China and is author of the book Building your Business through WeChat which is due for release later this year.

Practical details


Wednesday september 13th


11.30am - 12.15pm: light lunch
12.15pm - 1.30pm: keynote by Matthew Brennan
1.30pm - 2pm: Q&A


Timmerwerfstraat 40
2000 Antwerpen

easy access and free parking available


entry fee: 195 euros

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