Casa: What does your interior say about you?

How we attacked thinking inside the box.

SITUATION

Casa has just rebranded its shops and collections. Except, Casa’s image hasn’t really caught up. Right across Europe, people still have an idea of what Casa is, based on what Casa was.

SOLUTION

A lot of people have an image of someone at first glance that’s often quite cliché. So we attacked thinking inside the box and at the same time attacked the misconception of Casa in a single shot.